Communicate Business Insights with Data Storytelling
In this exclusive research, Eckerson Group describes the complexity businesses experience with analytics - notably when it comes to communicating insights at scale - and how to overcome it with Data Storytelling.
Learn about what Data Storytelling is, how it differs from the current approach of analytics, and the considerable impact powerful data stories could have on your organization's performance.
Table of Contents
- Executive Summary
- Humanizing Data
- Data Storytelling vs Data Analysis
- Data Storytelling as an organizational competency
- Tools of the trade